Celebrating the transformative power of water at the impressive Palazzo Reale near the Duomo, GROHE showcases carefully curated bathroom solutions that epitomise new luxury and bespoke quality in a holistic installation.
Based on the concept of “Aquatecture” – the fusion of water and architecture – the GROHE SPA installation in the courtyard of Palazzo Reale unveils a series of spaces that elevate the significance and importance of water in architecture, and the health and well-being benefit this infusion brings. Conceived by the in-house LIXIL Global Design and Brand Identity team, the “Aquatecture” installation pays tribute to the history of the building, interwoven with the contemporary GROHE SPA “Salus per aquam” concept. Each “Aquatecture” space represents one of the four tiers that bring GROHE SPA to life. Visitors embark on their immersive journey at the fourth tier that shows industry-leading products to create the ultimate home spa hideaway.
“Through our installation at Palazzo Reale, we reflect the intricate bond between nature and human creativity, intertwining the rich history of the royal palace with the modern ethos of GROHE SPA. Inviting visitors on a sensory journey to deeply experience ‘Salus per aquam’, our ‘Aquatecture’ spaces exhibit the powerful connection of water in architecture. They stand not only as showcases but as inspiration for architects and designers, encouraging collaboration and experimentation.” explains Patrick Speck, Leader, LIXIL Global Design EMENA.