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Home » Aqualla Adamsez announces its appointment of a new Managing Director 
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Aqualla Adamsez announces its appointment of a new Managing Director 

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NI bathroom brand Ruth Black Ireland's bathroom trade guide
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Northern Irish bathroom manufacturer, Aqualla, incorporating Adamsez, has named Ruth Black as its new Managing Director (MD). 

From 1st September Ruth will join the business, focusing on the strategic development of both the Aqualla brassware and Adamsez bath brands. 

Following a successful launch into the UK market that saw the creation of a dedicated UK sales team and new additions to the product portfolio across both brands, Ruth joins Aqualla at a pivotal time and will be guiding the company forward as it seeks to grow within independent retailers across the country. 

After Steven Allaway’s recent announcement on stepping down as Managing Director, the business was searching for an inspirational leader to take on the role, with Ruth’s experience within the KBB sector making her a natural fit. With over 30 years’ working in merchant facing roles, Ruth has a strong understanding of how to successfully navigate the challenges faced by all business stakeholders from supplier and retailer through to the end user. 

Ruth comments: “I am delighted to join Aqualla as Managing Director. It is a people-focused business that I have known and respected for many years as a customer and one that will be driven forward by the dedication and commitment of the people within it. I look forward to working alongside and supporting this wonderful team, as well as the wider FM Mattsson group, to deliver continued growth. 

“I will be shadowing Steven for the next few months and listening carefully. There is a great responsibility to ensure we continue to support our customers, suppliers, and colleagues while we grow the Aqualla and Adamsez brands.”

Fredrik Skarp, Group CEO at FM Mattsson, will be supporting Ruth to ensure a smooth transition into the role. He adds: “With Ruth we have found the right skills and mindset to take the Aqualla and Adamsez businesses to the next level as leading bathroom brands in United Kingdom and Ireland, together with all our dedicated team members, customers, and suppliers.”

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